Hi! Hello, I'm Guilherme Franco, also known as Gui. I'm a Senior Product Designer residing in Porto Alegre, Brazil, bringing with me 8 years of valuable experience in the design industry. My passion lies in exploring the intricate relationship between people and technology, and I thrive on creating impactful design solutions that enhance this interaction.
I started my journey in 2014, learning about logic, programming, and design, which laid the foundation for my career. In 2017, when I started working on larger projects, I saw the need to understand more about the entire process of building products and the impact it has on people's lives. Then, I started to learn about design thinking, and it was from there that design changed my life. You can learn more about my work experience here.
Throughout my career, I've specialized in interaction, research, visuals, and design systems, always prioritizing a user-centric approach to create impactful and user-friendly products.